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When Should You Hire a Fractional VP Sales?

January 19, 2023 • By Zachary King

Here are ten key scenarios where companies should consider bringing on a Fractional VP Sales:

1. Cost Consideration

You need sales experience, but just found out how much full-time tech salespeople get paid.

2. Building Scalability

You've landed some initial sales and now you need to turn it into a repeatable, scalable sales engine.

3. Burn Rate Management

Managing expenses has become essential in current market conditions.

4. Time and Expertise

Your organization needs both experienced guidance and dedicated bandwidth to move forward.

5. Market Expansion

You're launching new products or entering new markets and need go-to-market strategy development.

6. Performance Improvement

You're addressing conversion issues, lead generation gaps, and process inefficiencies.

7. Speed to Hire

It's a 3-month search, plus 3 months' notice, best case - for permanent leadership roles. You need someone now.

8. Coverage Needs

You need to manage longer-term absences within existing teams.

9. Model Flexibility

The fractional approach adapts to your specific business requirements and structures.

10. Investor Appeal

You need to demonstrate traction quickly to potential investors.

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